Case StudyFMCG Retail Brand Strategy Development Digital

Hopt Soda

One in five people opt out of alcohol regularly for health or lifestyle reasons. However the non alcoholic market offering was either too sweet, too boring or too childish.

Industry

FMCG Retail

Services

Brand Strategy Development Digital

Expertise

Working with Lion, we developed  a new concept in non-alcoholic drinks; Höpt Soda.

An innovative production process – the only non-alcoholic drink to use hops, along with the development of interesting adult flavours saw Höpt quickly become a favourite of drinkers looking for something a little different.

Hopt Soda

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